Gauḍīya Goṣṭhī-pati Śrī Śrīla Bhaktisiddhānta Sarasvatī Gosvāmī Ṭhākura Prabhupāda
It is of course no proof of the real success of any religious movement that it has been able to secure the allegiance of a large number of professed followers. The actual teachings of no prophet are followed by more than a very small minority of his professed followers.
Śrī Gaurasundara teaches the all-sufficiency of the kīrtana of the name of Kṛṣṇa. The ritual is the simplest possible. The only condition that has to be fulfilled is that the name has to be chanted in the company of a saint. If there is no saint, there is no name—for He only makes His appearance on the lips of His bona fide devotee. No person is likely to object to listening to a saint if he really is such, but there are those who may object to the name “Kṛṣṇa.”
There may, of course, be persons who are prepared to object to the whole process as being too simple and puerile. But Kṛṣṇa-kathā may attract those who object to the chanting of the name. In the present age that is characterized by so much speculation, such talk should be universally acceptable. But no talk on the part of a conditioned soul will be effective unless it is held with a person who really serves Kṛṣṇa.
The method of Śrī Gaurasundara, accordingly, is that as soon as a person has found his spiritual nature due to the causeless mercy of the bona fide devotee, he should give up all other occupations and engage in the full-time chanting of the name of Kṛṣṇa. He should go from door to door chanting the holy name with a loud voice so that he may be heard by everyone.
Kṛṣṇa is to be hawked as a free gift at the door of all the slumberers of this world so that Kṛṣṇa may have a chance of being heard by the most graceless of egotists. In this way Kṛṣṇa goes down on His knees, as it were, to obtain the slightest recognition of His existence.
— The Harmonist Magazine, January 1932, pp. 214–215